How to (Finally) Get Your Most Important Work Done

Is there something vital that you’ve been meaning to get to that seems just out of reach? A juicy project, initiative or undertaking that you’re passionate about – that could potentially make a big impact on your career, in your organization, or simply on another human being?

If you’re like most people, the answer is yes. We all tend to have something relatively important we’ve been putting off – for lack of time, energy, focus (or a combination of all three). Sometimes it keeps slipping because other people’s projects and requests tend to take priority.

But more often than not, these critical tasks and projects are in a perpetual state of incompletion because we simply have not gotten serious about carving out time (and energy) to do them. They tend to have a few things in common:

• They require you to think creatively – to bring into form something that did not previously exist or to solve a problem that doesn’t have easy answers.
• It seems the time it will take to do them is greater than the time you have available.
• The thought of jumping in makes you mildly uncomfortable, leading you to be all too inclined to put other things ahead of them.

I know, because the article you are now reading fell into that category for me. So, in effect I wrote this as much for my own benefit as yours.

Below are three simple tips to help you get off the dime and get those essential projects rolling.

(1) Make the decision to stop talking/thinking/planning and start DOING.

The word decision derives from the Latin “decidere”, which literally means “to cut off,” from de- “off” + ceadere “to cut”. Making a decision means cutting yourself off from other options. In the words of Mr. Miyagi from The Karate Kid, “There is no try, only do.”

Sometimes you can kick start yourself by using this logic in reverse. What if the option you cut yourself off from was the completion of this important task/project/initiative? What would be the impact on your life if you did not do it? How would you feel? And what would the effect be on others?

If you were to flash forward another week/month/year/decade, and you still hadn’t done this thing that has likely been gently (or not so gently) nudging you forward, would you be okay with that?

Conversely, what is there to gain by going all in? How would you benefit? How will the work you are on the verge of doing enrich the lives of others or make a difference in a way that matters? Flash forward and imagine that you have completed it. How would you feel? And what kind of impact would it have on the world around you?

William James once said, “Nothing is so fatiguing as the eternal hanging on of an uncompleted task.” Sometimes the very incompletion of a task that has meaning and significance for us is more exhausting than the energy required to actually do it. So, make the decision today to cut yourself off from other options and move into action.

This leads us to the next tip.

(2) Block time and hold it sacred.

Now that you’ve made the decision to get that precious piece of work done, you must dedicate time to do it. Contrary to what you may believe, you don’t necessarily need to have large, uninterrupted chunks of time to make progress. Even the smallest of actions you can take will begin creating momentum that will move you closer to your finish line.

Break bigger projects into smaller milestones and get into the practice of using whatever time you have to take action toward your goals. Challenge your assumptions on how long things will take to get done. Interrupt that chatter in your head that has you believing you don’t have time to make a dent in something by simply moving into action in spite of it. Just get started.

Reserve larger chunks of time by scheduling meetings with yourself. Consider sending yourself a meeting notice, complete with a subject line and an agenda that spells out your objectives in the body of the message. This will serve to direct your attention and focus to what you have the power to accomplish in the time you have reserved.

Regard these meetings you schedule with yourself the same way you would a meeting with a client or your boss. If despite your best efforts, something else must be scheduled in its place, don’t just delete it from your calendar. Find an alternative date and time in the same way you would another appointment that you are committed to.

If upon looking at your calendar it seems there is simply no time available, challenge yourself to use the discernment necessary to create it. What can you delegate, defer or dump? How can you simplify the things that may not require as much time as you thought they would? What things are you involved in that in the scheme of things really aren’t true priorities?

Now that you have allocated time to work on those precious projects, let’s talk about how you can create the kind of space you’ll need to make good progress on them.

(3) Maximize your FOCUS and PRODUCTIVITY.

During the time you have set aside to do that important work that has previously eluded you, it is likely there will be a multitude of things competing for your attention.  We are conditioned to believe that taking time for ourselves is indulgent. But in many cases, it is the most generous thing you can do because it allows you to engage in the kind of work that is of greatest service to others.

Despite that fact, many of us are all too quick to defer those projects that bring us the greatest joy to meet the urgent requests of someone or something that is demanding our attention.

Sometimes that is an actual person standing in front of us, but often it is the little ding that tells us an email has landed in our inbox, or the ring of the phone that we are conditioned to answer without even thinking, or the lure of social media or internet surfing that sucks up immeasurable amounts of time that we’ll never get back.

So, it is essential to consciously and intentionally eliminate distractions and create the kind of setting that is most conducive to enhancing your focus and productivity. Close your Outlook or Gmail and your browsers as well. Make the decision not to answer the phone.

Shut your door (if you have one) and/or communicate with others to manage their expectations about when you will become available. If you have the option, you may even consider going to a remote location like a coffee shop or restaurant where you are less likely to be disturbed.

Notice what environment leads you to find your zone of productivity. Some prefer a completely quiet space, while others enjoy ambient sounds around them. Some like music in the background or the sound of water.

Set a timer and designate anywhere from thirty to fifty minutes to do a “sprint” of work followed by a five to ten minute break that allows you to relax, take some deep breaths, move your body, get a drink of water and/or rest your eyes. Research shows this practice will dramatically increase your productivity (and I have validated that through my own experience as well.)

One of my favorite apps is Focus at Will, which offers a variety of background music and sounds that are designed to keep your brain at the right focus level by increasing beta and theta brainwave activity. The program allows you to set a timer, at which point the background sound will stop signaling time for a break.

A few words on why your most important work shouldn’t wait another minute…

We are all conditioned to move so fast from one thing to another checking boxes that it becomes all too easy to sacrifice the strategic in favor of the operational. Those juicy projects and creative visions that beckon to us in our quiet moments are vital not only to our sanity and sense of meaning and purpose, but also to the very future of our organizations and the lives of the people they serve.

The most extraordinary leaders (at all levels of both small and large organizations) heed these calls to break out of business as usual by tending to work that has real significance.  In so doing, they experience the rich rewards of fulfilling work that makes a bigger, more sustainable impact in the world.

If you would like to learn how to break out of business as usual to do YOUR best work – in a way that fills you up AND allows you to move the needle, consider joining me in the spring session of The Pinocchio Principle Unleashed: The Real Leader’s Guide to Accessing the Freedom & Flow of Your Authentic Genius. This exclusive 13-week leadership development experience goes beneath the surface of what most programs deliver, to help you learn to unleash genius in yourself and those you lead.

The program will kick off in late April and go through mid-July. Enrollment will be limited to eight participants.  Join the waiting list to have access to registration before it opens to the public.